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Published on June 29, 2023 - 13:00 GMT

LYTICS INTRODUCES THE CDP INDUSTRY'S FIRST “CUSTOMER 360 READINESS INDEX”

Tool evaluates the effectiveness of an enterprise customer data strategy and offers insight on how to improve SAN FRANCISCO, CA, USA, June 29, 2023 /⁨EINPresswire.com⁩/ -- Lytics, the leading Customer Data Platform (CDP), announces the Customer 360 …

Distribution channels: Media, Advertising & PR ...

Published on June 22, 2023 - 13:15 GMT

Lytics Enhances Customer Data Profiles using Google Cloud’s Vertex AI

Introduces Dynamic Customer Profiles & Instant Profile API; Unlocks potential of AI-driven customer experiences with comprehensive customer profile solution SAN FRANCISCO, CA, USA , June 22, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a pioneer in next- …

Distribution channels: Media, Advertising & PR ...

Published on June 20, 2023 - 08:00 GMT

Kitt Offices Closes $8 Million Seed Extension for North American Expansion

Company partners with Raise.work to offer turnkey product to commercial real estate owners NEW YORK, NY, U.S., June 20, 2023 /⁨EINPresswire.com⁩/ -- Kitt, a company that provides personalized office design and experiences for Fortune 1000 companies, today …

Distribution channels: Real Estate & Property Management ...

Published on June 13, 2023 - 13:00 GMT

Lytics and LiveRamp Partner to Accelerate Identity-Based Marketing

LiveRamp boosts Lytics’ unified platform for data management, data pipeline, and identity enrichment SAN FRANCISCO, CA, USA, June 13, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a next-generation customer data platform (CDP), and LiveRamp, the leading data …

Distribution channels: Media, Advertising & PR ...

Published on June 8, 2023 - 13:00 GMT

Lytics Named a “Major Contender” in Everest Group “Customer Data Platform (CDP) ProductsPEAK Matrix® Assessment 2023”

SAN FRANCISCO, CA, USA, June 8, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a customer data platform (CDP), has been named a “Major Contender” in Everest Group “Customer Data Platform (CDP) ProductsPEAK Matrix® Assessment 2023.” The report assesses 26 …

Distribution channels: Media, Advertising & PR ...

Published on May 31, 2023 - 16:00 GMT

Lytics Partners with Google Cloud on New Generative AI Capabilities

Lytics data management, enrichment, and discovery tools–powered by Google Vertex AI–gives enterprise customers ways to readily access and apply 1st-party data SAN FRANCISCO, CA, USA, May 31, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a next-generation customer …

Distribution channels: Media, Advertising & PR ...

Published on April 20, 2023 - 13:51 GMT

Lytics Releases Generative AI-Powered Capabilities Native to CDP: Lytics Audience Generator and Lytics Schema Copilot

Lytics, the first CDP with natively integrated Generative AI, streamlines data operations & speeds up access to first-party data to inform marketing campaigns SAN FRANCISCO, CA, USA, April 20, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a next-generation …

Distribution channels: Media, Advertising & PR ...

Published on April 13, 2023 - 08:00 GMT

Payton Dobbs Joins Hoxton Ventures as Partner

Google and Nest Alum will work as an advisor to Hoxton’s portfolio of high-growth startups LONDON, UK, April 13, 2023 /⁨EINPresswire.com⁩/ -- Hoxton Ventures announces that Payton Dobbs has joined as Partner. Dobbs comes to Hoxton after more than 15 years …

Distribution channels: Banking, Finance & Investment Industry ...

Published on April 6, 2023 - 14:00 GMT

Lytics Partners with C2C Global; Sponsors Upcoming Events in Chicago and Sunnyvale

As the only 100% Google Cloud-native CDP, Lytics highlights the combined power of customer data and Google Cloud to the Google Cloud Customer Community SAN FRANCISCO, CA, USA, April 6, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a next-generation customer …

Distribution channels: Media, Advertising & PR ...

Published on March 22, 2023 - 14:00 GMT

Caramel Launches Checkout Platform for Private Party Car Sales and Independent Dealers

Company raises $12 million seed funding, led by Zeev Ventures, Primera Capital, and Hearst Ventures, to take the pain out of car buying and selling LOS ANGELES, CALIFORNIA, USA, March 22, 2023 /⁨EINPresswire.com⁩/ -- Caramel, a company that is …

Distribution channels: Automotive Industry ...

Published on March 9, 2023 - 13:10 GMT

Lytics Debuts New Capabilities to Help Businesses Uncover Critical Audience Insights

SAN FRANCISCO, CALIFORNIA, USA, March 9, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a next-generation customer data platform (CDP), launches Lytics Reports, a powerful tool to visualize and gain critical insights from data in the Lytics CDP. “Businesses are …

Distribution channels: Media, Advertising & PR ...

Published on February 15, 2023 - 13:00 GMT

75% of Businesses to Up Data Related Technology Spend in 2023

Marketers will invest in updating their data infrastructure and improving data privacy and compliance SAN FRANCISCO, CA, UNITED STATES, February 15, 2023 /⁨EINPresswire.com⁩/ -- Nearly 75% of businesses plan to increase their technology budgets in 2023, …

Distribution channels: Media, Advertising & PR ...

Published on February 1, 2023 - 13:00 GMT

Lytics Debuts Clean Room Solution Powered by Google Analytics Hub and BigQuery

Using Lytics Clean Room solution, advertisers and media brands can increase ad performance without the risk of sharing PII SAN FRANCISCO, CA, UNITED STATES, February 1, 2023 /⁨EINPresswire.com⁩/ -- Lytics, a next generation customer data platform (CDP), …

Distribution channels: Media, Advertising & PR ...

Published on January 31, 2023 - 13:00 GMT

Lytics Joins Linkedin’s Partner Marketing Program; Advertisers Can Build Better Audiences, Improve Campaign ROI

Advertisers can easily activate their first-party customer data on the platform via Lytics SAN FRANCISCO, CA, USA , January 31, 2023 /⁨EINPresswire.com⁩/ -- Lytics, the next generation customer data platform (CDP), has been listed in the LinkedIn …

Distribution channels: Media, Advertising & PR ...

Published on January 26, 2023 - 14:00 GMT

Wiss Expands to NYC’s Tech Hub to Meet Growing Demands from Tech Clients

Company to take advantage of growth and hiring opportunities in NYC NEW YORK CITY, NY, USA, January 26, 2023 /⁨EINPresswire.com⁩/ -- Wiss, an accounting and advisory firm, today announces that it has opened a new office location in New York City’s Tech …

Distribution channels: Banking, Finance & Investment Industry ...

Published on January 12, 2023 - 13:00 GMT

Invafresh Deployed as a Single Solution for Grocery Operations for The Fresh Market

The Fresh Market’s 159 stores have completed rollout of Invafresh across their entire retail operations TORONTO, ONTARIO, CANADA, January 12, 2023 /⁨EINPresswire.com⁩/ -- Invafresh, the industry standard for fresh food retail operations, today announced …

Distribution channels: Technology ...

Published on January 11, 2023 - 15:00 GMT

Fresh Retail Software Leader Invafresh Announces Appointment of Sarah Sandberg as Chief Customer Officer

Invafresh positioned for continued customer growth across the global grocery industry TORONTO, ONTARIO, CANADA, January 11, 2023 /⁨EINPresswire.com⁩/ -- Invafresh, the grocery industry's leading fresh retail platform, today announced the addition of …

Distribution channels: Food & Beverage Industry, Technology ...

Published on January 4, 2023 - 15:00 GMT

Lytics Cloud Connect Integrates with Databricks Lakehouse to Unify Marketing Data and Improve Campaign ROI

Marketers can unify and activate their valuable marketing data across campaigns SAN FRANCISCO, CA, USA, January 4, 2023 /⁨EINPresswire.com⁩/ -- Lytics, the next generation customer data platform (CDP), today announces an integration with Databricks that …

Distribution channels: Media, Advertising & PR, Technology ...

Published on December 15, 2022 - 14:05 GMT

Inflation Drives Brand Loyalty Despite Price Increases

Study by Railsr finds that changes in macroeconomic conditions are impacting the way U.S. brands engage with customers SANTA MONICA, CA, UNITED STATES, December 15, 2022 /⁨EINPresswire.com⁩/ -- Between inflation and a potential recession on the horizon, …

Distribution channels: Banking, Finance & Investment Industry ...

Published on December 7, 2022 - 13:00 GMT

Lytics Boosts Campaign Targeting with First-Party Data on Microsoft Advertising

Brands can now reach their ideal target customers in Microsoft's Advertising Platform with powerful Lytics Integration SAN FRANCISCO, CALIFORNIA , UNITED STATES , December 7, 2022 /⁨EINPresswire.com⁩/ -- Lytics, the next generation customer data …

Distribution channels: Media, Advertising & PR ...