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Study Gives Forecasts to 2009 for the Hot Drinks Market in Sweden

DUBLIN, Ireland--Research and Markets (http://www.researchandmarkets.com/reports/c75104) has announced the addition of Euromonitor International's new report: Hot Drinks in Sweden to their offering.

Our Hot Drinks in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (1999-2004), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2009 illustrate how the market is set to change.

Hot drinks performed relatively well in 2004, with volume growth at a higher level than the annual average growth rate for the review period, and marginal current value growth. Growth was spurred by the increasing development of a caf culture in Sweden, a trend that also resulted in increased sales at retail level. The trend towards increased consumption of latte, cappuccino, espresso and other more sophisticated coffee types was inspired by the popularity of coffee shops, and primarily targeted younger consumers. This helped to break the downward trend seen in hot drinks, since 1999.

Product coverage includes: coffee, tea and other hot drinks

Data coverage: market sizes (historic and forecasts), company shares and brand shares

Why buy this report?

- Get a detailed picture of the hot drinks industry

- Pinpoint growth sectors and identify factors driving change

- Understand the competitive environment, the market's major players and leading brands

- Use five-year forecasts to assess how the market is predicted to develop

Companies Mentioned Include:

Kraft Foods Sverige AB

Lfbergs Lila AB

Zogas Kaffe AB

Arvid Nordquist AB

Nestl Sverige AB

Unilever Bestfoods AB

Haugen-Gruppen Sweden AB

ICA Sverige AB

Coop Sverige AB

Lindvalls Kaffe AB

Kobbs & Sner AB

Friggs AB

Cloetta Fazer AB

Semper AB

Norman AB, SJ

Mllers AB

Tetonic AB

Nordfalks AB

Santa Maria AB

For more information visit http://www.researchandmarkets.com/reports/c75104.

Contacts

Research and Markets
Laura Wood
Senior Manager
Fax: +353 1 4100 980
press@researchandmarkets.com

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