United StatesDurable Dog and Cat Petcare Products Report: Analysis 2011-2026 & Forecasts 2016-2021 - Focusing on Product Innovation and Consumer Preferences
Dublin, July 17, 2017 (GLOBE NEWSWIRE) -- The "Durable Dog and Cat Petcare Products in the U.S." report has been added to Research and Markets' offering.
"Durable Dog and Cat Petcare Products in the U.S" report-quantifies the market as a whole as well as category by category, calculating historical compound annual growth rates for 2011 vs. 2016 and projected growth rates for 2016 vs. 2021.
Style, safety, durability, convenience, automation. Again and again responses to proprietary pet owner surveys home in on what today's pet owners are looking for in the durable pet products they purchase. As with human fare, many of the newer pet products promise convenience via high-tech features and automation, from self-cleaning litter boxes to automated feeders and waterers to smart collars parlaying Bluetooth technology and monitoring capabilities.
Meet these demands-and parlay in a human cross-over trend or brand for good measure-and marketers and retailers are well on their way to striking at the nerve center of what pet owners want and need to take quintessential care of their furry family members and lighten the pet care load. In a nutshell, it's about function and fashion, and, more often than not, appealing to the sensibilities of pet owner at least as much as pet.
What's more, with more and more pet owners treating their pets as surrogate kids, winning items are increasingly aspirational-those helping pet owners fulfill not just the needs of the pet but their own, physical and emotional.
Focusing on product innovation and consumer preferences, "Durable Dog and Cat Petcare Products in the U.S". breaks out this $3.7 billion at retail and still counting market into seven categories:
- Toys, including cat scratchers and play furniture, where we're seeing products adopting human forms, interactive/training toys, self-entertaining toys, revamped plushes, natural/eco-friendly options, and high-tech features.
- Beds, where durability, ease of cleaning, and comfort combine with trends including innovative designs (think raised edges and tenting), temperature control, portability/travel, fashion/humanization, and natural/eco-friendly.
- Carriers, crates, and housing, a category in which travel friendliness cannot be overestimated, along with fashion and style, with many pet owners seeking out items that serve as a fashion accessory and/or complete their home décor.
- Collars, harnesses, leashes (including training products), where pet owners' interest in product quality and safety are driving the proliferation of items designed to protect pets and their people from injury while making walking ever more convenient and stylish.
- Bowls, feeders, waterers (manual and automatic) including food storage, where new products are alleviating neck strain, improving digestion, and maximizing comfort and convenience while adding a stylish look to pet owners' homes.
- Apparel/fashion accessories, a category previously seasonal in nature is now offering year-round options including a lot more functional gear.
- Litter boxes and accessories including scoops, mats, waste disposal systems, and litter additives, where performance and convenience are the watchwords and automation and more attractive designs are coming on strong.
Key Topics Covered:
CHAPTER 1: EXECUTIVE SUMMARY
MARKET OVERVIEW
TOYS
BEDS
CARRIERS, CRATES, AND HOUSING
COLLARS, LEASHES, AND HARNESSES
BOWLS, FEEDERS, AND WATERERS
APPAREL AND FASHION ACCESSORIES
LITTER BOXES AND ACCESSORIES
CHAPTER 2: MARKET OVERVIEW
CHAPTER HIGHLIGHTS
SCOPE AND METHODOLOGY
MARKET SIZE AND COMPOSITION
Modest But Steady Gains in U.S. Retail Sales
Toys Comprise Largest Category at Close to $1 Billion
Dogs Rule Across All Categories Except Litter Accessories
Market Share by Retail Channel
IRI-Tracked Sales Growth Sluggish
MARKET DRIVERS
Pet Durables Riding the Pet Industry Wave
Human/Animal Bond
Premiumization
Natural and Eco-Friendly
Human-Style and High-Tech
Another Premium Product Selling Point: Safety
Pet Ownership and Population Trends
Growing Population of Senior Pets with Special Needs
Boomers and Millennials
Channel Expansion Includes Nontraditional Channels
Online Sales Booming
MARKETER OVERVIEW
No Shortage of Marketers
Acquisitions and Brand Stables
Worldwise Merges with Quaker Pet Group, Acquires Sherpa, and Extends Partnership with Kathy Ireland
Petmate Continues String of Acquisitions with Precision Pet
Guardian Acquires Rose America/Hyper Pet
Coastal Pet Acquires Bergan
Celebrities, Licensing and Entertainment
Natural: Trend and Strategy
The Pet Travel Angle
The New Product Push: Top Trends and Multi-category Lines
Most Important Product Characteristics Influencing Purchase by Product Type
CONSUMER OVERVIEW
Data Sources
41% of U.S. Households Own Dogs, 25% Own Cats
Durable Petcare Product Purchasing Rates by Category
Dog-Only Pet Owners Account for Disproportionate Share of Pet Durables Purchasers
Toys Also Top the List in Survey
Walmart, PetSmart, and Petco Are the Favored Retailers
Natural Products on the Purchasing Radar
CHAPTER 3: TOYS
CHAPTER HIGHLIGHTS
MARKET OVERVIEW
U.S. Retail Sales on Slow But Steady Upward Curve
Marketer Overview
Mass-Market Fragmented Among Dozen of Marketers
Pet Specialty Leaders
Consumer Trends
MARKETING AND NEW PRODUCT TRENDS
Trends Reflect, Shape and Cater to Shopper Predilections
Pet Toys Adopting Human Forms
Interactive/Training Toys Marry Fun and Function
Self-Entertaining Products
Rethinking Plush Toys
More Plush Toys Opting to Go Stuff-less
Tech Toys: While the Owner's Away (or at Home), the Pets Will Play
Cat Furniture, Toys and Scratchers
CHAPTER 4: BEDS
CHAPTER HIGHLIGHTS
MARKET OVERVIEW
U.S. Retail Sales Post Healthy Growth
Marketer Overview
Central Garden & Pet Acquires Assets of National Consumers Outdoors Corp. (Dallas Manufacturing Company)
Worldwise Merges with Quaker
Mass-Market Consolidated Among Handful of Marketers
Pet Specialty Leaders
Consumer Trends
MARKETING AND NEW PRODUCT TRENDS
Function and Fashion
Functional Beds Provide Comfort, Durability
Temperature Control
Portability/Travel
Durable/Easy Clean
Innovative Designs
Licensed Human Brands
Humanization Trend Apparent in Fashion-Focused Beds
Eco-Friendly Beds Minimize Carbon Footprint
CHAPTER 5: CARRIERS, CRATES & HOUSING
CHAPTER HIGHLIGHTS
MARKET OVERVIEW
U.S. Retail Sales Post Steady Growth
Changes to Delta's Pet Travel Policies Bode Well for Pet Carriers
Marketer Overview
Petmate Acquires Precision Pet Products
Petmate Surges in IRI-tracked Channels
Pet Specialty Leaders
Consumer Trends
MARKETING AND NEW PRODUCT TRENDS
Product Quality, Safety, and Travel Friendliness Among the Top Appeals
Carriers: Function and Fashion Meet Pet Owner Demand
Focus on Car and Airline Travel
Strollers Help Keep Pets Secure in the Great Outdoors
Crates, Gates and Pens
Safety and Convenience
Focus on Style
CHAPTER 6: COLLARS, LEASHES & HARNESSES
CHAPTER HIGHLIGHTS
MARKET OVERVIEW
U.S. Retail Sales Chalk Up Steady Gains
Marketer Overview
Rose America (Hyper Pet) Surges in IRI-tracked Channels
Pet Specialty Leaders
Consumer Trends
MARKETING AND NEW PRODUCT TRENDS
Quality, Safety, Style, and Price
Maximum Visibility = Safety
Customization
Collars For Cats
Made in USA
Training Products
Eco-Friendly Options
Wearable Pet Tech
CHAPTER 7: BOWLS, FEEDERS & WATERERS
CHAPTER HIGHLIGHTS
MARKET OVERVIEW
U.S. Retail Sales Post Steady Growth
Marketer Overview
Schroeder & Tremayne Is Top Marketer in IRI-tracked Channels
Pet Specialty Leaders
Consumer Trends
MARKETING AND NEW PRODUCT TRENDS
Style and Safety, Quality and Value
Innovative Design
Especially For Cats
Portability
High-Tech Products
Eco-Friendly Options
Fashion-Forward Design
Waterers: Upping the Ante in Function and Design
CHAPTER 8: APPAREL & FASHION ACCESSORIES
CHAPTER HIGHLIGHTS
MARKET OVERVIEW
U.S. Retail Sales Edge Upward
Marketer Overview
Hong Kong City (Toy Factory) Tops IRI-Based Mass-Market Chart
Pet Specialty Business Is Highly Fragmented
Consumer Trends
MARKETING AND NEW PRODUCT TRENDS
Fashionand Function
Functional Apparel
Fashion Apparel
Cat Apparel
CHAPTER 9: LITTER BOXES & ACCESSORIES
CHAPTER HIGHLIGHTS
MARKET OVERVIEW
U.S. Retail Sales on the Rise
Marketer Overview
Oil-Dri Tops IRI Litter Accessories Chart
Pet Specialty Leaders
Consumer Trends: Litter Box Scoops and Litter Boxes Top the Shopping List
44% of Litter Users Have Two or More Litter Boxes
Most Cat Owners Own Regular Litter Boxes
Price and Efficacy Key to Automatic Litter Box Usage
MARKETING AND NEW PRODUCT TRENDS
Performance and Convenience Are the Watchwords
Convenience and Automation
Litter Box Innovation
Hidden Litter Boxes
Litter Disposal Systems
Other Litter Accessories
Companies Mentioned
- Allure Pet Products
- Big Barker's
- Big Shrimpy
- Buddy Beds
- Cycle Dog
- Dutch Dog Design
- Ethical Products
- Friskies
- GoBone
- Harry Barker
- Honest Pet Products
- Hyper Pet
- iFetch
- Innovation Pet
- JLA Pets
- K&H Manufacturing
- Krysak Industries
- Kung Fu Kitty
- Kuranda
- Luca For Dogs
- P.L.A.Y.
- P.L.A.Y.
- Papercut Lab
- Pet Comfort Beds
- Pet Kitty
- PetSafe
- PetTherapeutics
- Petmate
- Petstages
- Poochie of Beverly Hills
- R2P Pet
- Rolf C. Hagen
- Ruff Dawg
- Sauder
- Sealy
- Simply Fido
- Snoozer Pet Products
- Suck UK
- Tether Tug
- Ultimate Healthy Pet Beds
- Worldwise
For more information about this report visit https://www.researchandmarkets.com/research/rsvw95/durable_dog_and
CONTACT: Research and Markets Laura Wood, Senior Manager press@researchandmarkets.com For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900 U.S. Fax: 646-607-1907 Fax (outside U.S.): +353-1-481-1716 Related Topics: Consumer and Retail, Animal Healthcare/Veterinary, Pet Care and Services
Legal Disclaimer:
EIN Presswire provides this news content "as is" without warranty of any kind. We do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.