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Kretschmar Continues Partnership with Make-A-Wish® in 2017

$105,000 Donation to Grant More Wishes

LISLE, Ill., Sept. 19, 2016 (GLOBE NEWSWIRE) -- Kretschmar® Premium Deli Meats & Cheeses will help Make-A-Wish® bring smiles to children's faces for the sixth consecutive year in 2017. Kretschmar, a brand of Smithfield Foods, has announced it will extend its partnership with Make-A-Wish through 2017. Kretschmar will donate $105,000 to the non-profit organization and has committed to sponsoring three individual wishes for children with life-threatening medical conditions.

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Since partnering with Make-A-Wish in 2012, Kretschmar has donated more than $600,000 nationally and sponsored more than 12 wishes with local chapters through its “Legendary Wishes” campaign. Along with its retail partners, Kretschmar has raised additional funding through in-store sales of Make-A-Wish paper stars, employee donations and sandwich fundraisers. Those efforts have raised more than $85,000, which was given to local Make-A-Wish chapters to grant even more wishes.

"Our association with Make-A-Wish has been extremely rewarding. We are very proud to continue working with them in 2017," said Michael J. Sargent, Senior Brand Manager, Smithfield Foods. "It's an honor to work with such a noble organization. Kretschmar's consumers and retail partners have shown exceptional support for the promotions we've hosted and they've allowed us to grant legendary wishes. We're excited about next year and look forward to making more wishes come true."

“For five years, Kretschmar has helped make life-changing wishes come true for seriously-ill children across the United States. We are thrilled they will continue their commitment to granting wishes for a sixth year,” said Kathy Forshey, Vice President of Corporate Alliances for Make-A-Wish America. “It is because of committed support from friends like Kretschmar that we are able to move toward our goal of granting the wishes of every eligible child.”

For more information about Kretschmar Deli and its involvement with Make-A-Wish visit www.KretschmarDeli.com or www.Facebook.com/KretschmarDeli.  

Kretschmar is a brand of Smithfield Foods.

About Kretschmar
Kretschmar® Premium Deli Meats & Cheeses has meant quality since 1883. Our hams are made with a unique hardwood smoking process. Kretschmar poultry and beef are hand-trimmed using the finest cuts. Our full line of Off-The-Bone deli meats are delicately sliced from the leanest, most tender cuts. And our premium Wisconsin cheeses repeatedly win in competitions world-wide. Try the Legendary Taste of Kretschmar today. For great recipes and more, like us on Facebook www.facebook.com/kretschmardeli or visit our website at www.kretschmardeli.com.

About Smithfield Foods
Smithfield Foods is a $14 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Nathan's Famous®, Farmland®, Armour®, John Morrell®, Cook's®, Kretschmar®, Gwaltney®, Curly's®, Margherita®, Carando®, Healthy Ones®, Krakus®, Morliny®, and Berlinki®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental and food safety and quality programs. For more information, visit www.smithfieldfoods.com.

About Make-A-Wish
Make-A-Wish grants the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. According to a 2011 U.S. study of wish impact, most health professionals surveyed believe a wish-come-true has positive impacts on the health of children. Kids say wishes give them renewed strength to fight their illness, and their parents say these experiences help strengthen the entire family. Headquartered in Phoenix, Make-A-Wish is one of the world's leading children's charities, serving children in every community in the United States and its territories. With the help of generous donors and more than 28,000 volunteers, Make-A-Wish grants a wish somewhere in the country every 35 minutes. It has granted more than 270,000 wishes since its inception in 1980; more than 14,800 in 2015 alone. Visit Make-A-Wish at www.wish.org to learn more.

Contact:
Leah Rubertino
Breaking Limits for Kretschmar
(626) 676.3735
lrubertino@breakinglimits.net

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