Step2 Introduces New Toys for the Holiday Season
The leader in indoor and outdoor toys and imaginative play gears up for the holiday gifting season with new award-winning toys
STREETSBORO, Ohio, Nov. 01, 2023 (GLOBE NEWSWIRE) -- Step2, the category leader in play kitchens, push cars, water tables, playhouses and climbers, is sharing their lineup of new and best-selling toys to help parents and gift givers get an early start on their holiday shopping.
The new collection encourages imaginative play and cognitive development in new ways through pretend play. Whether they are blasting off into space with the new Space Capsule Swing or playing house with one of their new interactive kitchens, Step2 is making gift giving easy and fun this holiday season.
“Step2 is always focused on creating imaginative play products that kids love and parents appreciate. We develop and perfect each toy with interactive and engaging features and designs, but also ensure that the toys and products are durable enough to last for years and even decades to come,” said Melissa Hartke, Director of Marketing at Step2.
The 2023 Step2 Holiday toy lineup includes:
- NEW! Space Capsule Swing™: Your little one can head to galaxies beyond with this new Space Capsule Swing that holds one or two children. The swing features a unique design that can be hung using the included rope, or it can be placed flat on the ground and used as a playhouse inside or outside. A Toy of the Year Award 2023 Finalist and Good Housekeeping 2023 Best Toy Award Winner! Available at www.step2.com and Amazon; retails for $149.99.
- NEW! Cook & Care Corner Kitchen and Nursery™: This 2-in-1 play kitchen and nursery offers everything needed to keep kids entertained and engaged as they cook, clean, and care for their baby doll. The modern twist on a vintage-style playset comes complete with clicking knobs and electronic lights and sounds on the stovetop. The set also features a toy washing machine, battery-operated light, and blender and popcorn making accessories with moving elements. Named a 2023 Top Holiday Toy by The Toy Insider! Available at www.step2.com and Amazon; retails for $299.99.
- NEW! Cooking Time Kitchen™: This play kitchen offers realistic features including faux stainless steel and wooden accents paired with a vintage-style fridge and freezer. It also features a clock with working hands, clicker knobs on the stove and electronic lights and sounds on the stovetop. Available at www.step2.com and Amazon; retails for $149.99.
- NEW! Push Around Sled™: Little riders will have a safe and exciting adventure in the snow as they are pushed around in this fun sled! A wide-grip push handle, molded-in seat, and a grooved plastic bottom ensure a smooth, comfortable ride through the neighborhood, whether there is a lot of snow or just a dusting. Available at www.step2.com and Amazon; retails for $79.99.
- NEW! Snow Runner™: Encourage active outdoor play with the Snow Runner kids’ sled. This toboggan-style sled comfortably fits one or two kids, with molded-in hand grips, easy-lean steering, and a strong, long-lasting design that lasts year after year. Available at www.step2.com and Amazon; retails for $99.99.
- Scout & Slide Climber™: A perfectly sized and aesthetically pleasing climber for the backyard! This climber includes a ladder and two climbing walls to access the upper-level clubhouse. Once there, little ones can use the steering wheel and look out the two windows. When they’re ready, they exit via the slide. Nooks underneath the climber are perfect for a game of hide-and-seek or storage. A Good Housekeeping 2023 Best Toy Award Winner! Available at www.step2.com and Amazon; retails for $399.99.
- Up & Down Roller Coaster Rapid Ride and Hide™: You can bring the amusement park thrills home with this roller coaster, perfect for indoor or outdoor play. It features a nine-foot roller coaster track and can easily be taken apart for compact storage when not in use. Available on Amazon; retails for $139.99.
- My First Christmas Tree™: A beloved holiday favorite! This viral, top-selling toddler Christmas tree allows kids to decorate and play with their very first tree – safely! Available at www.step2.com and Amazon; retails for $64.99.
- My First Snowman™: Celebrate the winter season with this festive snowman toy that allows children to practice fine motor skills while they create a variety of silly faces and personalities with the put-and-place style snowman! Tap the magic hat to play festive tunes and light up the snowflake. When playtime is over, all of the pieces can be stored within the snowman’s body. Available at www.step2.com; retails for $39.99.
- Adventure Camper™: Kids can explore the great outdoors with this adorable camper playhouse loaded with engaging pretend play activities. Features a molded-in kitchen area, stovetop with clicker knobs, skylight, doorbell and decorative wheel. Available at www.step2.com and Amazon; retails for $349.99.
- Ride Along Scooter™: This award-winning scooter features a sleek vintage design and comes in three colors – white, rose pink and aqua. The foot-powered scooter features four wheels for extra stability and rear storage space. Available at www.step2.com and Amazon; retails for $79.99.
- Rain Showers Splash Pond™: Get the fun flowing with this best-selling water table featuring Step2’s iconic “rain shower” feature. Fill with beans or dried pasta for indoor sensory play until you can take it outside in the spring for outdoor water play. Available at www.step2.com and Amazon; retails for $89.99.
For more information on Step2, or their new line of products, visit www.step2.com or follow them on Facebook, Instagram, TikTok, X, YouTube, Pinterest, and LinkedIn.
About The Step2 Company:
Step2 has been a leader in designing, manufacturing and marketing rotationally-molded children’s and home consumer products for over 30 years. Their products are built to last using durable construction that consumers have come to know from Step2. With molded-in colors that won’t chip, fade, crack, or peel, maintenance of Step2 products is easy, from a simple wipe-down to a seasonal power wash. When consumers buy Step2, they have peace of mind knowing they are buying a highly valued product, designed for years of enjoyment, with an aesthetic they are proud to place in their home or yard.
MEDIA CONTACT:
Jennifer Podkasik
Arrowhead Communications
630.347.9338
jen@arrowheadcommunications.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/52bbb32e-1dc6-4571-a951-9c446089401e
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