The Newsroom of KERV Interactive

KERV Interactive Press Releases

  • Published on November 26, 2019 - 20:43 GMT

    How Interactive Video is Solving Ad Performance for Marketers

    Interactive video technology is helping advertisers and marketers accurately measure video ad success based on engagement and time spent with their brand. AUSTIN, TEXAS, UNITED STATES, November 26, 2019 /⁨EINPresswire.com⁩/ -- Video measurement in the advertising technology industry is an interesting beast. The current industry measure of value for a standard in-stream video ad is determined by completed views, and if the video was viewable on a human user’s screen (sometimes audibility is added in there, …

    Distribution channels: Business & Economy, Media, Advertising & PR ...
  • Published on October 14, 2019 - 22:00 GMT

    How Marketers Can Align with the Future of Video Engagement

    Marketers are now experiencing higher engagement than ever before on their video creative. AUSTIN, TEXAS, USA, October 14, 2019 /⁨EINPresswire.com⁩/ -- Traditionally, the creative aspect of ads and content have been to engage audiences through script and production – the “lean back experience.” While we have traditionally enjoyed the results static video has provided, and branding has proven to create lift, it still needs more. Let’s take a look at the digital world as a whole. We started with a modem …

    Distribution channels: Media, Advertising & PR, Technology ...
  • Published on October 14, 2019 - 19:04 GMT

    Why Your Media Buying Strategy is Outdated

    Media activators can step outside of the typical buying strategy limitations and take their video campaigns to the next level. AUSTIN, TEXAS, USA, October 14, 2019 /⁨EINPresswire.com⁩/ -- When video media distribution is looked at as a finite component of the marketing process, it leaves buyers feeling like they have limited options to maximize their campaign’s performance. They long for dimension – the ability to assess a variety of factors within the ad experience, allowing them to conduct tactical …

    Distribution channels: Companies, Media, Advertising & PR ...
  • Published on August 5, 2019 - 21:19 GMT

    Troy-Bilt and Marcus Thomas Partner with KERV Interactive to Elevate “Durability” Ad Campaign

    KERV’s patented technology maximized Troy-Bilt’s creative asset by creating unique, interactive experiences based on specific user consumption patterns AUSTIN, TEXAS, USA, August 5, 2019 /⁨EINPresswire.com⁩/ -- Troy-Bilt©, a leading manufacturer of outdoor power and lawn care equipment, and its agency of record, Marcus Thomas, used KERV Interactive’s patented video technology to create a unique user experience for its new “Durability” ad campaign. The interactive video campaign, announcing Troy-Bilt’s new …

    Distribution channels: Companies, Consumer Goods ...
  • Published on June 20, 2019 - 21:41 GMT

    Carhartt Elevates its Direct-to-Consumer Experience with KERV Interactive Video Technology

    The interactive video campaign averaged a 2.4 percent click-through-rate – over 1,040 percent above the industry standard AUSTIN, TEXAS, USA, June 20, 2019 /⁨EINPresswire.com⁩/ -- Carhartt, America’s premium workwear brand since 1889, partnered with Apollo Program and KERV Interactive to develop a direct-to-consumer interactive experience to help hardworking consumers learn more about the iconic brand and its innovative products. Apollo Program, the technology company who provides data, insights and …

    Distribution channels: Consumer Goods, Media, Advertising & PR ...
Contact
Jessica Blankenship
KERV Interactive
+1 512-923-2396
Share This Newsroom
Company/Organization
KERV Interactive
9442 N Capital of Texas Hwy Ste 750
Austin, Texas, 78758
United States
+1 844-472-2488
Visit Website
About

Named “Best Interactive Brand Experience” and “50 Most Valuable Brands of the Year 2019,” KERV Interactive is a multi-award-winning interactive video company, based in Austin, Texas, that is revolutionizing the future of video engagement through dimensional storytelling. Certified against piracy and fraud through the Trustworthy Accountability Group (TAG), KERV’s digital advertising platform was built on cutting-edge, patented technology and adds extraordinary value to brands, agencies, creative and data-science teams by creating audience-to-brand connections within video like never before. Leveraging breakthrough machine learning techniques and AI with unmatched processing speed, the KERV technology recognizes depth, dimension and objects within a video just as precisely as the natural eye does. KERV enables every frame in every scene of any digital video to be an immersive, interactive experience for consumers.

https://kervit.com/marketing/