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Barfresh Products to be offered at Wegmans’ Restaurant Concept The Pub

Roll Out to Commence in Mid-September

BEVERLY HILLS, Calif., Sept. 12, 2016 (GLOBE NEWSWIRE) -- Barfresh Food Group, Inc. (OTCQB:BRFH), a manufacturer of frozen, ready-to-blend beverages, is announcing a roll out within Wegmans Food Markets’ in-store restaurant concept The Pub.  Wegmans is consistently recognized as one of the premier supermarkets in the country and an innovator in food retailing with 90 locations throughout the Northeast.  The company currently operates 11 of its The Pub in-store restaurants with another opening soon. 

Riccardo Delle Coste, Barfresh’s CEO stated, "Wegmans’ decades-long reputation as a leader in food retailing and customer engagement is unparalleled and we are honored to have our solution recognized by their team.  Their in-store restaurant concept, The Pub, provides us with a great opportunity to demonstrate the quality and ease of use that is at the center of our company.  Their concept features a full bar and restaurant that offers a made-to-order menu of fresh ingredients.  The addition of Barfresh freshly made beverages to their menu provides patrons with additional better-for-you beverage choices that have traditionally been difficult to provide in a fast-paced restaurant environment.  We look forward to building upon this new relationship as we review additional opportunities across Wegmans’ platform.”

About Barfresh Food Group

Barfresh Food Group, Inc. (OTCQB:BRFH) is a developer, manufacturer and distributor of ready-to-blend beverages, including smoothies, shakes and frappes, primarily for restaurant chains and the foodservice industry. The company's proprietary, patented system uses portion-controlled pre-packaged beverage ingredients that deliver freshly made frozen beverages that are quick, cost efficient, better for you and without waste. PepsiCo North America Beverages, a division of PepsiCo, Inc., is the exclusive sales representative in North America within the food service channel for Barfresh's full line of beverages. Barfresh has an exclusive distribution partnership with the leading food distributor in North America. For more information, please visit www.barfresh.com.

Forward Looking Statements

Except for historical information herein, matters set forth in this press release are forward-looking within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, including statements about the Company's commercial progress and future financial performance. These forward-looking statements are identified by the use of words such as "grow", "expand", "anticipate", "intend", "estimate", "believe", "expect", "plan", "should", "hypothetical", "potential", "forecast" and "project", among others. All statements, other than statements of historical fact, included in the press release that address activities, events or developments that the Company believes or anticipates will or may occur in the future are forward-looking statements. These statements are based on certain assumptions made based on experience, expected future developments and other factors the Company believes are appropriate under the circumstances. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the Company and may not materialize. Investors are cautioned that any such statements are not guarantees of future performance. The contents of this release should be considered in conjunction with the warnings, risk factors and cautionary statements contained in the Company's recent filings with the Securities and Exchange Commission, including its Annual Report on Form 10K and Quarterly Report on Form 10Q. Furthermore, the Company does not intend, and is not obligated, to update publicly any forward-looking statements, except as required by law.

Contact

John Mills
ICR
646-277-1254
John.Mills@icrinc.com

Jeff Sonnek
ICR
646-277-1263
Jeff.Sonnek@icrinc.com